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Trust: The Diminishing Desire Your Prospects Crave
I may get a little heat for this … But sometimes a step up on the soapbox is needed to prevent a problem from spreading. Listen, as you know, trust has always been critical to business success....
View ArticleAd Critique: 8 Errors That Reduce Readership, Trust and Response
As promised, my critique of the ad I posted yesterday is available below. The evaluation includes an 8-question checklist (also available below the video) you can use on any marketing piece to increase...
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Can You Spot the Marketing Errors [Photo]?
The marketing piece below has several errors that often diminish trust and decrease response. How many can you spot? Send me an e-mail today (tom (at) writewaysolutions (dot) com) or reply in the...
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Browsing index pages (3 articles)
